A quick guide to writing effective web copy

Here are ten useful tips that will help you to make your web copy do more of what it should do for your business– attract visitors to your website, encourage them to become leads for your business and convert them into customers that will want to come back again and again. Be active. Active voice…

7 tips for increasing your social traffic

The busier your social media channels, the greater the reach and effect your brand will benefit from. However, if you’re not sure how to get the most from your brand’s social media activity, following these steps will help you produce worthwhile output and help you to generate more traffic that will lead to increased sales.…

Reinventing the workplace

secure data from a reliable source

yesterday 20th Feb 2014, I attended a presentation on the cloud and cloud security. The event was held at the ARK data centre in Farnborough and was hosted by Source PLC in association with the Hampshire Chamber of Commerce, with a guest presentation given by ASI Cloud. After the introductory presentations on Source hosting capabilities and…

producing pure gold for alchemy

I am now producing all the digital output for the Alchemy group of companies: from Direct Mailers, to Press and PR, Web Copy, Data-sheets, Social Media Updates and Blogs. Alchemy Systems International Ltd is an IT solutions company providing a single source for IT business solutions spanning the breadth of an organisation’s computing and communications requirements.…

client website planner

Download this handy website planner to help you get started; the questionnaire gives you an understanding of what you may want to achieve when refreshing or building a new website, and it helps me to identify the areas your copy needs to address.

copywriter surrey berkshire web social media blogs

DON’T write your own web copy

I’ve been cold calling my local area to get some new writing work. I’m a freelance copywriter and in an attempt to develop some new business relationships over the past couple of weeks, I’ve spoken with about 30 web/creative/marketing agencies across Surrey, Berkshire and Hampshire. I’ve managed to have a 5 minute (or so) conversation…